Madden Mary (2010). Older Adults and Social Media. Washington : Pew Internet. En ligne : <http://www.pewinternet. ... s-and-Social-Media.aspx>.
Added by: Laure Endrizzi (30 Jan 2012 10:06:47 Europe/Paris)
|Resource type: Report/Documentation
BibTeX citation key: Madden2010
Keywords: culture numĂ©rique
Publisher: Pew Internet (Washington)
Views index: 13%
Popularity index: 3.25%
|URLs http://www.pewinte ... -Social-Media.aspx|
This report is based on the findings of a daily tracking survey on Americans' use of the Internet. The results in this report are primarily based on data from telephone interviews conducted by Princeton Survey Research Associates International between April 29 and May 30, 2010, among a sample of 2,252 adults, age 18 and older.
While social media use has grown dramatically across all age groups, older users have been especially enthusiastic over the past year about embracing new networking tools. Social networking use among internet users ages 50 and older nearly doubledâ€”from 22% in April 2009 to 42% in May 2010. (...)
Added by: Laure Endrizzi